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May 14, 2013
1:00 PM to 7:30 PM
Kansas City, MOEvent Registration >
|Global BMA Conference
May 29-31, 2013
Sheraton Chicago Hotel & Towers
Chicago, ILVisit Event Website >
|BMAKC June Event:
Information coming soon.
Kansas City Business Marketing Association
Tuesday, May 14, 2013 from 1:00 PM to 7:30 PM (CDT)
Kansas City, MO – Boulevard Brewery
REGISTER AT: http://b2brising.eventbrite.
BMA MEMBERS – FREE
AMA/DMA Members – $25
Salesforce.com User Group – $25
Non-Members – $50
Marketing automation is changing the way we do business and this event will give both B2B and B2C marketers a chance to learn more about the options from leading experts.
Join us to hear from Adam Blitzer, Founder and VP of B to B Marketing of Pardot, an ExactTarget company, Mike Martin of Salesforce.com, Sara Zittergruen-Miller and Stephanie Ayers of Perceptive Software and David Fowler, the Chief Privacy & Deliverability Officer of Act-On.
As the keynote speaker, Adam Blitzer will give an overview on marketing automation, discuss consolidation in the space, and project where it’s headed.
Then hear first hand from Stephanie Ayers of Perceptive Software and other corporate marketers who live in the day-to-day trenches of marketing automation. They will give an overview of their current CRM and marketing automation software platform and provide an example that showcase how the switch took them from lofty goals to post campaign analysis.
In addition, learn about: